The brand “efrutti” was first introduced in 2003 under Marketing and Sales Essentials. In 2011, the name changed into Mederer U.S.A., Inc.

Major inventions, like the efrutti Mini Burger or the efrutti Lunch Bag concept, are in the assortment since the first day and are proof of the sustainability and success of the creative ideas of Herbert Mederer. The main business of Mederer U.S.A. are individual wrapped products. Extremely convenient, enjoyable at any time for a reasonable price.